In 2006, Fiji Water ran an advertisement stating, "The label says Fiji because it's not bottled in
Cleveland". This was taken as an insult by the city's water department. The Cleveland Water Department ran tests comparing a bottle of Fiji Water to Cleveland tap water and some other national bottled brands. Fiji Water reportedly contained 6.31 micrograms of
arsenic per litre, whereas the tap water of Cleveland contained none. In a 2015 test of Fiji Water bottled in November 2014, performed and reported by the company, the reported arsenic level was 1.2 micrograms per litre, below the FDA limit of 10 micrograms per litre.